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  4. Assessing the Impact of Protectionism Upon the Performance of Actors: The Case of the French and Korean Film Industries

Assessing the Impact of Protectionism Upon the Performance of Actors: The Case of the French and Korean Film Industries

Hee Jun Kim: Arts Republic and BH Paris Media Production,
Maxime Martigane: L’Entrée des Artistes Olivier Belmondo,
Jimmyn Parc: Seoul National University and Sciences Po Paris

DOI: https://dx.doi.org/

Abstract

The film industry has received increasing attention due to social, cultural, and economic reasons. Consequently, many countries have introduced various measures to protect and promote it, particularly through the use of subsidies. So far, many works have focused on how protectionism affects the film industry with focus on production and consumption. In this regard, this paper focuses on the impact of protectionism upon the performance of actors by comparing the French and Korean film industries, which has been less studied. This paper reveals three interesting points that should be carefully considered in order to make effective policies for the film industry. First, subsidies to protect the film industry increase the performance fee of actors since part of the subsidies goes to them. Second, direct subsidies that are distributed to the director also distort the film producing structure by increasing the number of actor-directors. Third, subsidies for international co-production increase the number of actors who collaborate with international producers.

Keywords

acting, actor-director, film industry, film policy, international co-production, overseas expansion, performance fee, subsidy

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Kritika Kultura
Department of English
School of Humanities
Ateneo de Manila University

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International Board of Editors

Jan Baetens
Professor
Faculty of Arts
Katholieke Universiteit te Leuven (Belgium)

Joel David
Professor of Cultural Studies
Inha University (South Korea)

Michael Denning
Professor of American Studies and English
Department of English
Yale University (US)

Faruk
Faculty of Cultural Sciences
Universitas Gadjah Mada (Indonesia)

Regenia Gagnier
Professor of English
University of Exeter (UK)

Leela Gandhi
John Hawkes Professor of the Humanities and English
Brown University (US)

Inderpal Grewal
Professor of Women's Gender and Sexuality Studies
Professor of South Asian Studies, Ethnicity, Race and Migration Studies
Yale University (US)

Peter Horn
Professor Emeritus and Honorary Lifetime Fellow
University of Cape Town (South Africa)
Honorary Professor and Research Associate in German Studies
University of the Witwatersrand (South Africa)

Anette Horn
Professor of German Studies
University of the Witwatersrand (South Africa)

David Lloyd
Distinguished Professor of English
University of California, Riverside (US)

Bienvenido Lumbera
National Artist for Literature
Professor Emeritus
University of the Philippines

Rajeev S. Patke
Director of the Division of Humanities
Professor of Humanities
Yale NUS College (Singapore)

Vicente L. Rafael
Giovanni and Amne Costigan Endowed Professor of History
University of Washington (US)

Vaidehi Ramanathan
Department of Linguistics
University of California, Davis (US)

Temario Rivera
Professorial Lecturer
Department of Political Science
University of the Philippines

E. San Juan, Jr.
Philippines Studies Center (US)

Neferti X.M. Tadiar
Professor of Women’s, Gender, & Sexuality Studies
Barnard College (US)
Director of the Center for the Study of Ethnicity and Race
Columbia University (US)

Antony Tatlow
Honorary Professor of Drama
Trinity College Dublin (Ireland)

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